Paint in the Tub
Creative Product, Novelty, Toy
This set of finger paints provides more fun in the tub and a more creative bath time experience. In 1999, ALEX introduced Paint in the Tub, a set of colorful finger paints for the bath. The soapy finger paints let children paint themselves clean and create art on tub walls and skin. The set includes 5 paints, sponge, and hand-shaped palette. The ALEX Rub A Dub brand was trademarked in 2002. Today, the bath line has expanded to include crayons, paints, musical instruments, toys, bubbles, stickers, squirters, tub grippers, storage bags, and much more.
When it comes to bath time, only ALEX offers over one hundred award-winning art, education, play, safety, and storage products for the tub. ALEX’s branded Rub A Dub line, designed to transform bath time to fun time, has children worldwide bubbling over with excitement. Consumers are delighted that ALEX Rub A Dub products have effectively filled a gap in the market for exciting bath products for children. Children enjoy taking baths even more and explore their artistic abilities at the same time.
Over its twenty-five years, ALEX® has grown to become the premier brand of creative toys and children’s lifestyle products in North America. From its beginning in 1986 with the creation of a plastic lunch box filled with arts & craft supplies, ALEX® has grown into the preeminent manufacturer of children’s products having designed and produced over 1,000 items in expanded categories of toys: arts & crafts, imaginative and dramatic play, fashion and jewelry, whimsical children’s furniture, Little Hands preschool products and ALEX Jr. a line of developmental, plush and bath toys for baby.